By Joseph Page at February 15 2020 20:26:02
Thinking of sending out a one_size_fits_all cover letter, along with a list of services and associated prices? That's a mistake commonly made by inexperienced proposal writers. Don't do it. A proposal is not a brochure. A proposal is a document intended to persuade someone to give you their business or funds. To be successful, you must gain their trust and make them understand that you can deliver the services to those who need them. A price list cannot substitute for a real proposal.
There are many very good examples of sample business proposals on the Internet, but there are also some scarily bad examples being held up as first class efforts. Having spent the last 20 years as a professional banker and investor I can say this with some degree of confidence. The bottom line is that even if you do manage to stumble upon a great example it won't be relevant to your unique business or the market dynamics that pertain to your business idea. The parties who will assess your proposal and decide whether to invest are generally well trained and experienced. They read hundreds of these documents every month and can spot a copy and paste job a mile a way.
After you have the information in hand, writing the proposal will be reasonably straightforward. That's because proposals that offer services, regardless of the type of services, follow a similar structure: first comes the introduction, then a summary of the needs, followed by descriptions of the services offered, as well as details and costs. Then the proposal concludes with information about the service provider, such as relevant experience, credentials, and capabilities.
You're probably more into action than writing. Never written a proposal before? Don't worry. Crafting a business proposal might seem like a formidable task, but it doesn't have to be. Resources right in front of you can show you how to introduce yourself, highlight your services or project, outline your costs, and help your clients understand you are the person who will make it happen. Here's the key: you don't have to start from scratch, staring a blank page on your computer. You'll find it more efficient to begin with pre_written topics and similar sample proposals to help you write your own winning proposal as quickly as possible.