By James Harris at January 26 2020 11:33:11
So How Should I Use A Sample Business Proposal? We genuinely believe that using a sample business proposal is not a good idea unless you are only looking for a structural outline. Even in this case you would need to scan a fairly broad cross section of examples to get a representative sample to form an independent opinion. There is nothing more frustrating than a pitch which doesn't flow and where the entrepreneur is clearly "winging it". We have rejected more pitches for this reason than any other.
To pitch a project such as a public center or putting a gym inside your business, you'll want pages with titles like Benefits, Features, Recommendations, and Installation Schedule. Are you pitching the next hot health product, trying to persuade a company to carry it in their inventory? Show how they will benefit from carrying your new product by including pages explaining Benefits, Features, Return on Investment, and your Wholesale Price List. Maybe you are trying to license your new product idea for someone else to produce. If that's the case, you should include topics like Market Share, Patents, Trademarks, Licensing, Manufacturing, and Distribution.
There are many very good examples of sample business proposals on the Internet, but there are also some scarily bad examples being held up as first class efforts. Having spent the last 20 years as a professional banker and investor I can say this with some degree of confidence. The bottom line is that even if you do manage to stumble upon a great example it won't be relevant to your unique business or the market dynamics that pertain to your business idea. The parties who will assess your proposal and decide whether to invest are generally well trained and experienced. They read hundreds of these documents every month and can spot a copy and paste job a mile a way.
Thinking of sending out a one_size_fits_all cover letter, along with a list of services and associated prices? That's a mistake commonly made by inexperienced proposal writers. Don't do it. A proposal is not a brochure. A proposal is a document intended to persuade someone to give you their business or funds. To be successful, you must gain their trust and make them understand that you can deliver the services to those who need them. A price list cannot substitute for a real proposal.